Apple’s Lisa: The Innovative Commercial Disaster

Apple's Lisa

In 1983 when Apple developed The Lisa, it was released into the globe as the new company laptop or computer that would be a strong follow up to the Apple II. It was released immediately after a really long development process with a lot of delays. The Lisa shook up the computer planet, primarily simply because it’s cost was so high: $ ten,000 (which is over $ 21,000 in today’s dollars when adjusted for inflation). The price tag was about four instances what it was anticipated to be when the Lisa was initial envisioned. A lot of years of improvement went into generating Lisa, but several who do not know about this old Apple system may possibly be questioning if it was all worth it.

Those who do know about Lisa’s previous are often surprised that it didn’t ruin Apple and changed computing as we know it nowadays.

Specs and Particulars

Lisa was only the second private pc to come with a GUI (graphical user interface) that was sold commercially, and this was only the commence of Lisa’s impressive specs. Even though absolutely nothing significantly right now, Lisa really packed a wallop in the early 1980s. The Lisa boasted a Motorola 68000 CPU clocked at 5 MHz, 1 MB RAM and a regular Apple 512 KB memory board giving Lisa a massive total of two MB of memory. Lisa was sold with two Apple FileWare five.25-inch floppy drives. Dual sided, they had a capacity of 871 kb every and could only be used with particular diskettes.

Optional external five MB difficult drives were accessible at 1st, and a ten MB choice would be released later. Lisa was an open technique with expansion slots so that users had the option to hold expanding and upgrading their machine, like with a new CPU card. All in all, its hardware was fairly competitive and advanced for the time.

Lisa’s primary troubles nonetheless were computer software associated. It came with a particular operating technique, but it was however partially built from the Apple III SOS operating method, which was a spectacular failure. The computer’s hierarchical structure for the disk method created huge drives impractically slow. The program was altogether sluggish, and the virtual memory Lisa used helped to compound the problem.


Lisa was a massive flop for Apple commercially, primarily due to cost (not poor efficiency). The price tag scared away a lot of prospective buyers because it was merely outside their budgets. Many business owners went to the far a lot more affordable IBM PCs that were currently offered and had been starting to have dominance in the commercial sector. Users wanting an Apple laptop or computer jumped for the Apple Macintosh released just a year later the Mac was quicker and a lot more affordable.


Although Lisa was essentially a flop, but it was still a extremely important personal computer. Lisa was innovative in many ways that advanced computing. One example of this was the documents Lisa could generate when coupled with the dot-matrix printer Apple released attractive, professional top quality paperwork could now be made simply and much more rapidly in office. Some of the attributes offered by Lisa, such as ‘Protected Memory’, had been not incorporated in Mac OS X earlier than 2001 which itself is a testament how advanced Lisa was as a individual laptop or computer.

Lisa could have ended up writing a really diverse background for Apple as the slow and pricey Lisa was released proper after the even more abysmal Apple III. Luckily for all of us, nevertheless, Apple would follow these flopped machines with the Macintosh and manage to modify the future of computing.

Thanks Frederick for your research!

P.S. Frederick is a blogger, interested in music, net-web sites and flash web site computer software.

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